Q&A with Grant Johnson of FlyHouse Investment via Benevolent Capital
President
Luminary Series:
FlyHouse is poised to revolutionize the aviation industry using an “asset-light” model where FlyHouse doesn’t own the planes, but they get a percentage of every booking generated exactly like AirBnB and Uber.
Anyone can download and start using the FlyHouse App to get a quote on a plane by downloading it directly from the Apple App Store right now: https://apps.apple.com/us/app/flyhouse/id6473851089
Their proprietary reverse-auction model sets a new standard for the jet chartering process creating better prices for clients and margins for owners. Their innovative platform allows clients to set their own prices and connects them directly to jet owners through an easy-to-use mobile app and web portal.
In 2025, FlyHouse generated greater than $85MM in charter revenues and is projected to generate over $400MM this year and will be profitable too.
FlyHouse already has over 2300 planes listed on the platform, which makes them one of the largest operators in the private jet sector.
In addition, FlyHouse just announced expansion into Canada, Mexico, and Brazil and is expected to be in Europe and UAE by end of 2H of 2026.
On behalf of Benevolent Capital, we are excited to share our latest unique investment opportunity, which is a follow on Series C investment into our existing portfolio company – FlyHouse
FlyHouse is poised to revolutionize the aviation industry using an “asset-light” model where FlyHouse doesn’t own the planes, but they get a percentage of every booking generated exactly like AirBnB and Uber.
Anyone can download and start using the FlyHouse App to get a quote on a plane by downloading it directly from the Apple App Store right now.
April 29th, 2026 at 2:15pm-3:15pm EST
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Investors Only Please!
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How is your reverse auction process different from the bidding process used at larger brokerages?
FlyHouse's reverse auction process is unique in that it eliminates the need for brokers and puts the customer and owner/operator directly in the negotiation. It is a frictionless experience because the charterer and plane owner are directly in communication, and they set the price without others adding their own fees. The other brokerages do not have any technology that is designed like FlyHouse. FlyHouse's platform allows jet owners to compete transparently, ensuring clients get the best rates without back-and-forth negotiations.
Is cost savings and booking efficiency your differentiation in the market?
Our key differentiator is transparency. While cost savings and booking efficiency are important, our focus is on ensuring clients and owners understand the entire process and see how FlyHouse is the only aviation company fully aligned with their interests. We walk them through each step, explaining exactly why they are paying a certain price. Unlike many operators, we make sure clients not only know the number but also understand the factors behind it, creating a more informed and trusted booking experience. Furthermore, FlyHouse generates revenue from its procurement (Group Purchasing Program; "GPP")), not charter alone, thereby reducing costs for operators, owners, and charterers.
What is your unique offering / value proposition – Brokerage & Jet Management?
FlyHouse's unique offering and value proposition encompass our innovative brokerage services, jet management, and our cutting-edge platform. Our platform stands out as a revolutionary tool in the industry, providing unparalleled convenience and functionality. Additionally, our PCG services are distinguished by their high level of personalized service, setting us apart from competitors in the market.
Grant Johnson of FlyHouse Investment via Benevolent Capital
Contact Grant: grant@benevolentcapital.com