Q&A with Peter Pergola of Preface Global
CEO & Founder
Preface Global is a media and entertainment investment group using private equity, venture capital and credit financing structures to redefine and evolve the live entertainment industry. We thoughtfully invest in IP and industry infrastructure, using structured investment vehicles to maximize returns.
Please join Preface Global CEO and Founder Peter Pergola as he discusses the future of music merchandise as a multi-billion dollar opportunity.
June 06, 2023 at 2:15pm-3:15pm EST
Investors Only Please!
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Why did you start Preface Global?
Preface Global is a media and entertainment investment group using private equity, venture capital and credit financing structures to redefine and evolve the live entertainment industry. We thoughtfully invest in IP and industry infrastructure, using structured investment vehicles to maximize returns. I founded the company because in my 20 years working in live entertainment, I watched many colleagues struggle to raise money that my tech friends raised easily. The live entertainment industry is rapidly evolving to include new categories such as immersive and merchandise as major revenue generators. And Preface is uniquely qualified and positioned to maximize these new asset opportunities as well as restructure existing businesses for future success. Our ultimate goal is to fundamentally change the capital dynamics of the industry across the board.
What is Preface's plan to make that happen?
The Preface team aims to deploy billions over the next five years, providing investment capital and management expertise to emerging and established companies across the broader live entertainment ecosystem. Through a rapid consolidation of businesses and cross-business leadership resources, we are developing capital structures that empower IP creation and infrastructure building.
What is your first major initiative?
Our first major initiative is Loud House, a Preface portfolio strategy dedicated to a revamp of the music merchandise industry through an operating company consolidation and the establishment of a music merchandise asset fund. We are also focused on the immersive category and literary rights, both in nascent stages with rapid growth potential.
Peter Pergola of Preface Global
An entertainment industry veteran who keenly understands the live entertainment landscape and adroitly identifies areas for monetization with the goal of changing the capital dynamics of the market and creating new revenue streams for IP creators and holders. Pergola founded Preface Global to infuse the live entertainment industry with new capital and evolve the entire category to be future-proof. With nearly 20 years of experience collaborating with top-tier talent and IP holders in live entertainment to maximize their market value, Pergola has led a number of high-profile M&A acquisitions and joint ventures across the entertainment universe, as well as serving as a thought partner for some of the world’s leading artists including Pink and Beyonce. Prior to launching Preface, Pergola was COO of live entertainment and productions company The Araca Group.
Contact Peter: firstname.lastname@example.org